Fierce Fido

Fierce Fido is your one-stop shop for big dogs with even bigger personalities! We specialise in tough, durable dog gear-think chew-proof toys, indestructible leads, and collars that can handle even the most boisterous beast. Forget flimsy pet shop tat; our kit is tested by real powerhouses (meet Kanan and Sky, our in-house wrecking crew), so you know it’s up for the challenge.