Our journey began in 2017 as XYXX, a premium men’s underwear and basics brand. Since our inception, we have been on a mission to change the innerwear and loungewear culture in India.
We specialise in innerwear and loungewear made from naturally-sourced, eco-friendly fabrics and give them a fashionable edge with cool colours, quirky prints and stellar designs. We rely on tried and tested tailoring techniques to craft basics while ensuring exceptional product quality and affordability.
We believe men d
